There are no ‘easy steps’ to developing stronger employer branding….it takes time, temerity, investment, appetite for change and a strategic approach.
The Higher Mix’s employer branding methodology is best practice, evidence-based process – validated by data and existing team feedback…not based solely on people’s “hunches”.
Simplified Employer Branding Framework
The Higher Mix team is assisting organisations to reach new levels of sophistication on their employer brand journey, and in an agile way. Delve deeper into various stages of employer branding process by navigating through the phases on right-hand side of this page.
We offer ways to quickly differentiate against competitors, to appeal authentically to prized talent and the specific skills sought by your organisation to fuel its growth.
Employer branding examines a multitude of important relationships between elements, branding concepts, jurisdictions and constituents, with the aim of more effectively directing crucial brand and talent decisions inside (and out) of your organisation (attraction, retention, socialization, engagement collaboration activities and more… )
NB Abridged Framework Only. BOOK IN A ZOOM WITH US. For more info, copy of our comprehensive Employer Brand Strategy Framework
Employer Branding End-To-End
We consult to provide employer brand strategy in support of talent management decisions, systems, business processes, and to measure and refine the employee experience, EVP communications and more. Employer branding moves beyond just considering how a business should market itself – also considers the organisational brand, and positioning at the same time. Given it is your organisation’s drawcard, never construct EVP, or even talent messaging in isolation of the company brand (or run a very real risk of it being impotent out there in the marketplace.)
Evidence-based Employer Branding
“Living Systems” approach to creating EVP strategy and agile road-maps for deeper access, conversion of skilled talent and receiving yet more engagement from your people.