Company/ Organisational values lay out expectations inside a business; type of behaviour and actions which support, guide and grow the organisation.
The Higher Mix develops Values using a cultural approach, never treating something so important lightly by turning it into a “creative” exercise. We ensure company values are authentic, internalised with your people and gaining traction – not just some rhetoric or list sitting on a wall.
Begin by defining Values early on, including your team in the process.
Dedicate time to initially crafting what your business stands for, through this process an organisation’s own unique set of Values becomes obvious.
Word of warning: never hand over building company values to ‘creatives’ – this will do more harm than good. Notwithstanding, wasting precious resources (time and money.)
Teams internally are the guiding voice when crafting the Values set.
Not only because its a first class engagement exercise, but people truly feel as though they’re advocates for a brand they helped build. Approach Values process ‘creatively’ and there’s real risk those Values will not gain traction, they will fall flat if not internalised with people or practices (a missed opportunity.)
In closing, strong commitment is required to live and breathe behaviours attached to each Value.