Jo Woodfield  

Brands Expert.

Founder and Owner THE HIGHER MIX 

Designs, Differentiates, Elevates Businesses and Brands, in both Team and Customer Minds. 

25-year Senior Exec and Management Consultant.  

Specialties of Employer Branding, Personal Branding and Business Positioning.    

EXPERT BRANDING ADVICE 

More on Jo Woodfield 

National authority on Business and Employment Branding, Jo is leading a respected team of brand culture and leadership specialists to deliver superb outcomes across regional, national brand programs, for a vast array of blue-chip clients in mining, engineering, retail, government and NFP sector.   


She has personally invigorated over 300 value propositions:  EVP,  CVP and OVP as the basis for operationalising brand vision, business strategy and improving talent agendas.   


Her group of organisational effectiveness consultants all converge to co-design and improve brands, cultures and marketing.  For over 15 years, Jo has guided national companies through deep complexity, uncertainty and major change.